The Morrison government has more than tripled the amount of funding it allocates to the National Australia Day Council, with most of it being spent on an ad campaign.
The Morrison government has more than tripled the amount of funding it allocates to the National Australia Day Council over the past financial year. Most of this additional funding has gone to creating an ad campaign, ‘Story of Australia’, which promotes January 26 as a “day for all Australians”.
The council received a total of $14.6 million from the department of Prime Minister and Cabinet in 2019-20 — a rise of more than $10 million from the previous year.
Most of that funding went to the $10 million ad campaign as part of a review of the Australia Day Council’s communications. The council would not say how much additional funding it’s stumping up to continue the campaign this year.
