Motorsports organisation Supercars has told Foxtel that it may not be able to air popular races for free on streaming service Kayo Sports because of an agreement in place with its other broadcast partner Seven West Media.
Foxtel announced two weeks ago it would put some Supercars events in front of its paywall, in a move designed to attract more customers and win more advertising. But a dispute between Supercars, Foxtel and Seven is about to flare up over which events can be aired for free on Kayo.
An effort to reach more subscribers has backfired for Foxtel’s Kayo.
Industry sources who spoke…
